Alena Akhmadullina is considered one of the best fashion designers in Russia. Thanks to her special vision of things, she creates the feeling of a fairy tale in reality and allows any girl to feel like a princess. At the same time, in addition to being famous in her native country, Alena has gained popularity among eminent foreign stars. Patricia Kaas, Naomi Campbell and Eva Green appeared in the designer’s clothes. And the founder of the brand herself has repeatedly been awarded the title of woman and designer of the year.
Biography of Alena Akhmadullina
In early childhood, Alena worked hard at an art school. She was also fond of biathlon. After graduating from school in 1995, the girl entered the prestigious University of Technology and Design, located in St. Petersburg. The main direction for her admission was fashion design. Alena’s biography is not replete with bright and long-term searches for her vocation. It seems as if she always knew for sure what exactly she wanted to do in life.
After completing her studies, Akhmadullina Alena Asfirovna participated in various design competitions, where she often became the winner. So her main awards include a victory in the competition “Admiralty Needle 2000”. She became a prize-winner in several international competitions.
Between 1999 and 2000, the fashion designer receives the Golden Hanger prize.
In 2006 it is “Fashion Designer” and “Vector of Fashion” in 2008.
Alena began her independent design work at a professional level in 2001. It was then that the young designer presented her first works at the Russian Fashion Week fashion show. In 2005, her design solutions were fully appreciated at Paris Fashion Week. The young designer drew ideas for that collection from a book about Mukha Tsokotukha. The show was a huge success, after which Akhmadullina became a regular participant at the Paris Fashion Week from 2005 to 2009.
Alena opened her first clothing boutique in 2008. By 2012, there were already 3 of them, and in 2015, the owner of the boutiques opens a corner. In addition, thanks to the high popularity of the company’s items, stores with branded garments have already been opened in Britain, the Czech Republic, Sweden and Switzerland, Israel and Saudi Arabia.
Another surge in the brand’s popularity happened in 2007, when Akhmadullina won a competition to design a uniform for the Russian Olympic team. She also designed clothing for the 2010 Vancouver Olympic Opening Ceremony.
Latest news about Alena Akhmadullina
Since 2015, the clothing brand founded by Akhmadullina is moving to a new level. At the same time, several clothing collections are being created for both adult fashionistas and Barbie dolls. In the same year, the brand is engaged in the development and manufacture of costumes for gymnasts on the occasion of the anniversary of rhythmic gymnastics in Russia.
Also, the designer of comfortable clothes develops special New Year’s outfits for pop stars. In parallel, together with Ekonika, the creative girl released a limited edition of ecological footwear.