Joseph Saidian and sons was founded in 1850 by Saidian, an Iranian Shizek. For almost 200 years, the family business has grown from strength to strength. The New York company is currently run by brothers Ariel and Daniel Saidyan. The company has close ties to the history of jewelry: gems from the collections of the Duchess of Windsor, the Nizam of Hyderabad, the Maharaja of Baroda and others. Many of the brand’s jewels are kept in museums around the world.
The brand’s jewelry stores are located in Tehran, London, Geneva and New York. The brand positions itself as a manufacturer of expensive and unique jewelry for special clients. In addition, the brand is also engaged in the search and sale of collectibles. Their “piggy bank” includes deals with the Louvre in Paris, the purchase of tiaras for the Kingdom of Brunei and the Sultan of Westminster.