Gourji is a Russian brand of exclusive accessories and jewelry. It is unique and has no analogues.
The philosophy and style of the Gourji brand are inextricably linked with the history of Russia. The brand is actually rethinking the Eurasian cultural and historical context, where Russia is a melting pot of hundreds of cultures.
The main idea of the Gourji brand is to isolate the brightest of the artistic heritage of the past and give it a modern interpretation.
- To create an international luxury brand from Eurasia, where Eurasia is a territory with ethnic groups, aesthetics and history, but not a political or ideological concept.
- To create a new luxury based on the cultural and aesthetic achievements of the peoples of Eurasia.
- Create and distribute accessories that reflect the cultural, aesthetic and historical context of the peoples and cultures of the Eurasian continent.
Gourji Brand Creator
The initiator of the project was Dmitry Gurzhiy – “a man of the world”, who traveled around dozens of countries, an intellectual and romantic, a successful businessman, collector, a man of diverse interests. Passion for the history of the country and the theories of the Eurasian state, Eurasian culture prompted him to create his own brand.
“Any event in the history of the country is worthy of reflection, including art,” Dmitry Gurzhiy believes. – Whatever the times from an ideological or economic point of view, masterpieces of art and things that we call the hallmarks of the era were created in all periods. Today they are reevaluated, they help to take a fresh look at our history. We give a new meaning to the past time, because the artistic and aesthetic value of things is almost always outside of ideology and politics.
Potential brand customers
successful, held, striving for self-expression,
with a delicate taste and sense of style,
possessing a sense of humor and a lively mind, prone to self-irony,
with an extraordinary approach to the choice of accessories, prone to extravagance,
aware of the close connection with the history and culture of their country.
Gourji products Gourji products Gourji products
The Gourji brand cooperates with the best manufacturers and specialists – artists, designers, jewelers – both in Russia and abroad (Italy, Germany, Switzerland).
Developing partnerships with Russian manufacturers (Fedoskino, Lefortovo Porcelain Factory, etc.), the Gourji brand uses a creative approach to production, and also helps to revive traditional Russian arts and crafts (lacquer miniature, porcelain painting, etc.).
Official site https://www.gourji.ru/