James Avery Artisan Jewelry is a Texas-based family-owned and operated jewelry company that creates unique jewelry pieces: rings, bracelets, pendants, necklaces, earrings, and more, all handcrafted.
It all started in 1954, when founder James Avery began his craft in Kerrville, Texas, setting up a workshop in his mother-in-law’s garage.
Important milestones in the brand’s history:
In 1957, Avery introduced 39 new styles, released his first printed catalog, and hired his first employee, Fred Garcia.
In 1967, he purchased land in Kerrville, where he opened a store and manufacturing facility – the company’s headquarters are still located here.
In 1969, Avery created a commemorative pin for the Apollo XII astronauts, which they wore during their flight to the moon.
In 1987, James Avery was entrusted with making the silver communion chalices used by Pope John Paul II during a mass in San Antonio.
By the turn of the millennium, James Avery Artisan Jewelry operated a chain of 30 stores and employed over a thousand people.
In 2016, Lindsay Tognietti, James Avery’s granddaughter, joined the management team.
In 2018, the company’s founder, James Avery, passed away.
On March 24, 2021, the 100th store opened in Del Rio, Texas.
In 2024, James Avery Artisan Jewelry launched a Mother’s Day collection featuring over 40 handcrafted pieces.
Over 90% of James Avery Artisan Jewelry products are made in Texas using materials sourced from suppliers around the world.
